ERAS

ERAS, the official currency of the Taylor Swift universe. This project was a creative redesign of the classic dollar bill to exercise skills such as unique layout design, creating cohesion within a series, and incorporating important information gracefully. Each bill is inspired by a Taylor Swift album, which has a specific aesthetic attached to its own “era”. Typical information found on a dollar, such as serial number and motto are included, but with a TS twist. Featured on the front is the album cover photograph and the back includes another photo from the photoshoot, both treated with the signature dollar texture. While I did learn many new skills, this is the most fun project I’ve created so far.